For Artists
1975
20th century
76.2 cm x 57.2 cm (30 in. x 22 1/2 in.)
James Rosenquist
(Grand Forks, North Dakota, 1933 - 2017, New York City)
Primary
Object Type:
print
Artist Nationality:
North America, American
Medium and Support:
Eight-color screenprint and collage
Credit Line:
Blanton Museum of Art, The University of Texas at Austin, Gift of Alvin And Ethel Romansky, 1977
Accession Number:
1977.137
Rosenquist challenges conventional printmaking by incorporating actual manufactured objects into their work. In this print, Rosenquist anthropomorphizes laundry detergent with the addition of a real belt and oversized bobby pin. He examines the manner in which the mass media framgents images and identities, recombining and transposing them at an accelerated rate in a continual procession of television commercials, magazine advertisements, and billboards.